Image Tree:
Correlational analysis. Useful tool to examine brand connotations, both positive as well as negative and their implications regarding the desired product benefits.

Perceptual Maps:
Allows a graphic display of the market´s structure and competitive environment while identifying the brand´s relative positions by themselves or with descriptions such as: Image, uses, demographics, etc.

Q Forecast:
This pricing and revenue forecast model is used primarily to determine optimal pricing of a product/ service, and market share penetration of a given product at specific price points. Using that information, a model of revenue projection can be built using simulation methods.

Face Reader®:
FaceReader ®is a revolutionary new tool, capable of analyzing facial signals. By measuring the facial expression of a person, this new product gives you an objective indication of this person’s emotion.

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